Thursday, December 30, 2010

Tara Hamilton and Naomi Hendrix of Whole Farms Market visit Baker: In the City

Tara Hamilton and Naomi Hendrix, two of the founders of Whole Farms Market in Fresno, CA, visited Baker: In the City ( Dec. 21 to discuss their approach to healthy eating and the importance of farm fresh and local organic produce and offer recipes for viewers of the popular Internet television station.


"We want to provide people with healthier food options."

                                                           Tara Hamilton, Owner, Whole Farms Market

Hamilton demonstrated how to make snow balls, a sweet dish made of raisins, almonds, lemon juice and coconut. Hendrix offered her version of a kale salad.

Tara Hamilton of Whole Farms Market (r) prepares snow balls with Sheldon Baker during a live segment of Baker: In the City on (Photo provided by Naomi Hendrix)

Whole Farms Market also offers Fresno's only organic raw food café, called Revive, providing organic raw food entrées and fresh pressed juices and desserts that are changed daily. The café serves only vegan raw food. All ingredients are organically grown and all-natural.

"We want to provide people with healthier food options," said Hamilton, whose store carries many products that are organically grown on her farm at the nearby town of Kerman. Other products are sourced and provided from local growers and producers.

Naomi Hendrix (r) makes kale salad with Sheldon Baker on the set of Baker: In the City. (Photo provided by Tara Hamilton) 

Located at 1807 Broadway St. in downtown Fresno, Whole Farms Market and Revive are open Monday through Friday, 11 a.m. to 7 p.m. and Saturday from 9 a.m. to Noon.

Baker: In the City hosted by Sheldon Baker, publisher, editor and vegetarian, airs every Tuesday from 1-2 p.m. on

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